Massive online and social media campaign for Arvind Kejriwal’s ‘Talk To AK’ on Sunday

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Prime Minister Narendra Modi will now have competition to his monthly address, Mann Ki Baat as his famous political rival and Delhi Chief Minister Arvind Kejriwal will hold an interactive session, titled ‘Talk to AK’, on Sunday.

According to PTI, people from across the country can ask Kejriwal questions over the phone, through text messages and social media.

The move, intended to reach out to people across the country, comes at a time when Mr Kejriwal’s Aam Aadmi Party is gearing up for Assembly elections in a number of states including Goa, Punjab and Gujarat.

There has been a massive social media and online campaign to popularise the event. Saturday saw an aggressive online campaign through Google ads particularly on news websites.

The Chief Minister will hold an hour-long live session tomorrow at 11 am and take questions through Twitter, Facebook, phone calls and text messages. The government has made arrangements at Delhi Secretariat from where Mr Kejriwal will interact with people.

Also Read | PM Modi gets competition as Delhi CM prepares to launch his own Mann Ki Baat

The government has launched a dedicated website – ‘talktoak.com’ – through which people can ask questions. They can also ask questions by dialing 011-23392999.

If ‘Talk to AK’ gets good response from people it will be held every month, an official said.

“We have received thousands of questions through messages and social media in the last few days. The Chief Minister will answer people’s questions. Music composer Vishal Dadlani will moderate the hour-long session,” a government spokesperson said.

To a question on whether the programme is on the lines of Prime Minister Narendra Modi’s monthly radio programme ‘Mann Ki Baat’, he said it is a different programme where Mr Kejriwal will take people’s questions directly.

“For a long time, the media team of the Chief Minister was working on the project. He is expected to start the interaction by speaking about the AAP government’s performance over the past year and a half, and thereafter he will take questions from people,” another official said.

 

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