Usually the Indian railway ministry-owned IRCTC often gets discussed on social media for the wrong reasons due to its poor services provided to its customers. But, on Wednesday, it won many hearts because of its sharp reply to a user’s complaint about ‘vulgar’ and ‘obscene’ ads on the railway ministry’s ticket-booking website.
A user, Anand, shared screenshots of IRCTC’s website showing ‘vulgar ads.’ He wrote, “Obscene and vulgar ads are very frequently appearing on the IRCTC ticket booking app. This is very embarrassing and irritating.” Anand also tagged Railway Minister Piyush Goyal in his tweet.
Obscene and vulgar ads are very frequently appearing on the IRCTC ticket booking app. This is very embarrassing and irritating @RailMinIndia @IRCTCofficial @PiyushGoyalOffc kindly look into. pic.twitter.com/nb3BmbztUt
— Anand Kumar (@anandk2012) May 29, 2019
Pat came the railway ministry’s reply. It wrote, “Irctc uses Googles ad serving tool ADX for serving ads.These ads uses cookies to target the user. Based on user history and browsing behaviour ads are shown. Pl clean and delete all browser cookies and history to avoid such ads.” The tweet by the ‘railway ministry seva’ was signed off by an ‘IRCTC Official.’
Irctc uses Googles ad serving tool ADX for serving ads.These ads uses cookies to target the user. Based on user history and browsing behaviour ads are shown. Pl clean and delete all browser cookies and history to avoid such ads .
-IRCTC Official
— Indian Railways Seva (@RailwaySeva) May 29, 2019
This response by the IRCTC won many hearts as Twitterati applauded the ministry’s crisp response to the user.
Way to go, IRCTC! https://t.co/Cd629wNXpQ
— charukesi (@charukesi) May 29, 2019
Suoerb
— Harini Calamur (@calamur) May 29, 2019
Range haat pakadagaya ????
— Swapnil Nayak ?? (@swapnyk) May 29, 2019
Anand Kumar after seeing that he’s viral? pic.twitter.com/Z4bcc94Dm4
— Bose Manas ?? বোস মানস (@ManasBose_INDIA) May 29, 2019
IRCTC TO anand ?????? pic.twitter.com/LZeQmFGG3i
— Rahul Agrawal (@RahulASpeaks) May 29, 2019
@anandk2012 after that reply
?? pic.twitter.com/9LX5jCq3CF— malt worm ! ? (@NeatPeg) May 29, 2019
Despite widespread criticism, user Anand has chosen not to delete his tweet.
