The BJP has always credited with using the social media better than its political rivals. The saffron party’s recent electoral successes have always been attributed to how its leaders or spin doctors exploited the social media tools better than their rivals.
However, its over-enthusiasm on social media has landed the party and its prime ministerial face for 2019 in a spot of bother. This was after a known right-wing troll and now a BJP spokesperson, Tajinder Pal Singh Bagga, sought feedback from his supporters on 2019 elections using an email address that had the word ‘dildo’ in it.
His tweet, now deleted, read, “Friends, like 2013-14 Modi-Fying India campaign We are planning to Launch Campaign for 2019 LS Election. Pls send your valuable suggestions to my email Phirdildomodiko@gmail.com.”
As expected, Bagga’s use of dildo even though he may have meant dil do (give heart) and not the sex toy, did not go go down well with the Twitterati, who found the combination quite funny and were left in splits. Soon, the microblogging site was deluged with quirky posts.
Phir Dildo Modi Ko. pic.twitter.com/OPbq1Irokj
— Jio lnstitute (@Jiolnstitute) July 27, 2018
Baar baar do DILDO, Modi ji ko.
— Sambit Khakhra (@Sambit_Khakhra) July 28, 2018
All those hugs modi jee has given suddenly makes sense now.. Dildo to Modi.. Why not
— AC (@ACinindia) July 28, 2018
Just heard that BJP’s Slogan for 2019 is “Phir Dildo Modi Ko”. ?
Nice Keep it up!! You guys are creative. ???
— Keerthi? (@TheDesiEdge) July 28, 2018
I request all #UST & #RYP members to donate a “DILDO” to our beloved Mr.Narendra Modi.
Its a Campaign run by non other than Mr.Hagga ( @TajinderBagga
)#phirdildomodiko pic.twitter.com/D16HuwL9U3— साधू बाबा (@_Aghori_Saadhu) July 28, 2018
So CREATIVE even fools may be ashamed.. if modi wants Dildos his bhaktas must collect ..thanks.
— Pranab Chakrabortty (@PranabC74013869) July 28, 2018
Dear @TajinderBagga ji..aage se aap lakkad bagga nahi…Dildo Bagga hai. Socho aap koi channel me debate karne jayega aur anchor aapko aisa address karega “Aaj hamare sath hai BJP spokesperson dildo bagga. ?
— St. Sinner (@retheeshraj10) July 28, 2018
Lakkad Bagga ji, making a sincere request to 600 Cr Indians. RT so that he will get maximum dildos. pic.twitter.com/f6v7CbEPRL
— Ninda Mama (@Ninda_Mama) July 28, 2018
Visibly embarrassed by his lack of understanding of dildo, Bagga soon deleted his tweet and replaced the same message with a new email address. His new post read, “Friends, like 2013-14 Modi-Fying India campaign We are planning to Launch Campaign for 2019 LS Election. Pls send your valuable suggestions to my email volunteerformodi@gmail.com.”
An eagle-eyed Twitter used spotted the change and wrote sarcastically, “I have never seen an email id change this quickly.”
Going by the response to ‘Dildo’ joke, this is likely to dominate the political discourse on social media for quite some time to come.