Twitter on Wednesday erupted with a meme fest as #Pray_for_Neasamani became a top national trend prompting many unsuspecting north Indians to worry about the health of a famous Tamil ‘celebrity.’ As the popularity of the hashtag on Neasamani gained momentum, many non-Tamilians were seen asking ‘who’s Neasamani?’ They suspected Neasamani to be a top Tamil celebrity, who had fallen ill.
Journalist Vasudha Venugopal asked, “What or who is this Neasamani?” Another user Abdul Rahman wrote, “Who is nesamani and what happened to him?”
In reality, Neasamani is a character from hit 2001 Tamil comedy film Friends, where he gets injured after a hammer falls on his head. The character of Neasamani, who’s a painting contractor in the film, was played by actor Vadivelu. The ‘culprit’ accidentally dropping the hammer on Neasamani’s head was the film’s character Krishnamoorthy, played by Ramesh Khanna.
It appeared that some Tamil social media users were keen to have a laugh ahead of Narendra Modi’s swearing-in ceremony, scheduled for 30 May (today), so they started this quirky trend. Many social media users were seen taking pride in stopping the BJP’s entry into Tamil Nadu in the just-concluded parliamentary polls. The Neasamani meme fest, they said, was a great stress buster to deal with the ‘sadness’ of Modi’s election as Indian’s prime minister for the second term.
They said TN can't stand against BJP… TN alone just hijacked BJP oath taking ceremony #Pray_for_Neasamani
— Indian (@Indian47481408) May 29, 2019
— itz sabareesh (@itz_sabareesh) May 29, 2019
When whole of India voted for BJP , TN voted for DMK…
When whole of India trends #jcbkikhudayi,
TN trends #Pray_for_Neasamani …
Enna kodumai sir idhu… Sense of humour is also in different segment… pic.twitter.com/UnMlk5oo7f
— arun (@arun3571) May 29, 2019
While some north Indians mistook Neasamani for a real celebrity in distress, Tamilians could not hold their amusement on the microblogging site. This led to a flood-gate of thousands of memes. Also joining the fun were Chennai Super Kings and KTV, both of whom shared their own memes using their official Twitter handles.
Here are some of them. Be prepared for a laughter riot.
— Shabbir Ahmed (@Ahmedshabbir20) May 29, 2019
He is very important person in Tamilnadu.Whole TN peoples are crying ?. He met an accident by a hammer ? and got severe injury.
— NOOR (@NoorMechanical) May 29, 2019
— Chennai Super Kings (@ChennaiIPL) May 29, 2019
— Shabbir Ahmed (@Ahmedshabbir20) May 29, 2019
There were three guys always plotting against Neasamani. First, they carried him on the bed while he’s sleeping and beat him.
Second, one of them deliberately dropped a hammer on his head.
Third, they tied his legs with rope and slid him along the ground. #Pray_for_Neasamani pic.twitter.com/yA2QEamXkf
— George Vijay Addict (@VijayIsMyLife) May 29, 2019
— மாட்டுக்கறி வெறியன் (@Syed_Jigathi) May 29, 2019
The man who did this to Contractor Nesamani is hiding in Sardarji Maaruvesham!
— K TV (@KTVTAMIL) May 29, 2019
— Comedian Praveen (@Funny_Leone) May 29, 2019
Tamil social media users did not stop here. They began to demand the arrest of Krishnamoorthy for having caused so much grief to their ‘icon.’
Dear Modi @narendramodi Ji ,
Our contractor Nesamany was critical stage, His one of the leader of TN. Please check the trending #PrayForNesamani. He was attack by Hammer ?, We hope that you will do the actions of culprit Krishnamoorthy. ? ? pic.twitter.com/MotTRIGIhD
— ✯H̴a̴p̴p̴y̴ ̴L̴i̴f̴e̴✯ (@happylife_twitz) May 29, 2019
Krishnamoorthy isn’t gonna escape from Nachiyar pic.twitter.com/FaTw9oZmx8
— Priya (@Priya13468868) May 29, 2019
— Rohith (@rohithdsouza8) May 29, 2019
We so wish Krishnamurthy was as professionally trained as our PRO Store painters to have avoided causing this injury.
We wish Neasamani a speedy recovery. #Pray_For_Neasamani
— Nippon Paint India (@NipponIndia) May 29, 2019
JUST IN: Krishnamoorthy has come out saying that the video showing him dropping the ‘SUTTHIYAL’ is Fake and Morphed by a group of Anti Indians. He also alleges that his admin has mistakenly committed the act. #Pray_for_Neasamani #Justice_for_Neasamani pic.twitter.com/tJVvC9uJ8G
— vasigaran (@vasi001) May 29, 2019
There were many who sarcastically wrote that an online petition had been launched demanding that Communists drop the Suthiyal or hammer from their election symbol because it was the hammer or suthiyal that was used to ‘hurt’ Neasamani..
— Shilpa Nair (@NairShilpa1308) May 29, 2019
Social media platforms have often been condemned for promoting negativity. #Pray_for_Neasamani came as the much-needed breather, causing unending laughter riots.